WE WINS CAPGEMINI GROUP PR SERVICES BRIEF
London – 1 November 2018 – WE Communications (WE) today announced it has been appointed by Capgemini, a leader in consulting, technology services and digital transformation, to handle its Group PR following a competitive pitch process. This is an expansion of the existing UK brief that WE won in 2017, and will be run primarily out of the UK, with some US support.
The Group PR scope will focus on building Capgemini’s reputation as a global leader through pan-EMEA and international media relations, across its entire portfolio including priority sectors.
“Following a successful partnership with WE in the UK over the last year, we’re pleased to expand our PR focus together internationally,” said Sam Connatty, director, global public relations at Capgemini. “WE’s passion, creativity and understanding of our business, in addition to their expertise in our target sectors stood out during the competitive pitch process.”
“There is a real opportunity for Capgemini to thrive in a position of advisor, advocate, analyst and evangelist for change for audiences affected by technology-driven disruption,” said Ruth Allchurch, Managing Director at WE UK. “After a really collaborative, productive partnership with Capgemini UK to date, we’re now ready and raring to go on this expanded brief. This win also underscores WE’s capabilities as a truly global, integrated agency, playing to our strengths in corporate and financial services comms in a fast-changing market where threats and opportunities are often closely interlinked.”
About WE
WE works with some of the most innovative companies on the planet — those focused on delivering the next big thing. With a media landscape that is moving, pulsing and constantly evolving, brands must navigate everything from industry disruption and technology shifts to stakeholder mandates and political headwinds. In turn, brand stories have to move with new velocity and sync across every device and platform. Using our Momentum methodology, we partner with clients to create transformative communications that are rooted in insight and drive big impact. Our fiercely independent mindset allows us the freedom to bring together the best talent, ideas and partners, through our revolutionary partnership approach, The PLUS Network, to create powerful, persuasive campaigns. Shiny accolades like Cannes Lions, SABREs, Best APAC Medium Agency and PRWeek Award for Best Use of Social Media/Digital adorn our offices. We’re global, speak 37 languages and we’re not much for standing still. But it’s not about us, it’s about our clients, their customers and setting their brands in motion. Time to move. http://www.we-worldwide.com
